As seen in:
On extraction instead of reciprocity. On colonizer principles that have hurt the industry collectively, the clients, & I am on a mission to leave the industry better than I found it.
My Indigenous ancestors built in circle. Decisions were made for the health of the community, the land, the children, the generations not yet born. Nobody stood above anyone else. Everybody fed the mission. That is what we are building back here.
This is a leadership circle for established women to collaborate, grow, and scale together to change the industry as a whole. Not just their own business. The whole damn thing.
WHO IT IS FOR
Women born into poverty, abuse, silence, and family systems of oppression. Usually women of color. Indigenous. Brown. Black. All women born into generational cycles that were designed to keep them small and broke and in fear. The cycle breakers. The ones who went first.
& it's time for change
The coaching industry has been built on hierarchy. On hustle. On one person at the top handing down information to everyone below.
On competition instead of collaboration.
welcome home.
Because the industry will not change from the outside. It changes when the women inside it decide to build differently. When we stop competing and start collaborating. When we stop extracting and start giving. When we stop building under colonizer principles and start building under ours.
This room exists because I needed it and it did not exist. I spent a decade building alone in feast and famine trying to figure out how to scale something that was always meant to be held in community.
I then coached thousands of women who were born in the ashes, who inheretied generational poverty, trauma, abuse & built a business as a way out of systems that kept them enslaved.
Women came to this industry to create impact, freedom & wealth but unfortuntely were built right back into the same systems of not enoughness, hustle, ego, & performance.
I did the same thing, built succes the way I was TOLD and I was miserable.
Burnt out, trying to heal, raise babies, and change lives.
So I burned down my entire business to rebuild from my roots.
I built this so you do not have to do what I did.
Because together we are creating change.
alone...
and you are so fucking tired of changing lives
the cycle ends here
Where we embed the Fire Codes into your business, prepare you to lead as a matriarchal leader, prepare your story and your work to take on tour, and get you ready to make bigger impact together inside the circle.
Part 1: Ceremony
a 4 month Sacred Ceremony
Licensing + LEadership is 2 parts
Part 2: Leadership Council
where you scale, collaborate, and lead together for life. A room where you mastermind together, work together, launch together, promote each other, & lead a new way for the online service, coaching, mentorship, & healing space.
"I've been in rooms before and they didn't work."
I know. That is literally why I built this one.
Most community spaces are not actually built on community. They are built on hierarchy. One person at the top leading the group. Everyone else underneath consuming, waiting, showing up when they need something and ghosting when they don't. That is not community. That is a colonizer model with a Slack channel attached to it.
Those rooms did not work because they were never built on the principles and values that actually make community work. Nobody was held responsible for the health of the group. Nobody was required to give as much as they take. Nobody upheld the circle.
In Indigenous community is not optional. It is not a feature. It is a responsibility. Everyone feeds the circle or the circle dies. That is the standard in this room.
THE DIFFERENCE
Other rooms : one coach leads, everyone else follows. Show up when you need something. Ghost when you don't. No shared responsibility, reciprocity or community.
This room : built on the Fire Codes. Reciprocity, Community, and Matriarchal Leadership are not suggestions here. They are requirements. Every woman in this circle is responsible for feeding it. That is what makes it work.
You are not coming into this room to consume. You are coming in to lead. To show up for your sisters' launches the way you want them to show up for yours. To contribute your knowledge, your referrals, your collaboration. To celebrate wins like they are collective because in this room they are.
it took me a decade to build this.
What Is Breadwinner Energy® Licensing?
the shit you don't want to handle.
the legal stuff.
your LLC does not protect your brand name, program names, & anyone can steal it.
a federal trademark takes years and thousands of dollars to build and defend.
we already did that.
when you license BWE® you operate under our trademark.
the brand stuff.
mission. vision. values. authority.
the thing that makes people trust you before they even work with you.
building that from scratch takes years.
we hand you ours.
the growth stuff.
to scale past where you are you need three things.
revenue. visibility. momentum.
most women are missing all three.
we hand you the system for all of it.
i'm handing it to you now.
two things kept me in business for 10 years.
collaboration.
and using every single thing I've been through to change lives.
getting in the right rooms.
building visibility that didn't live and die on whether I had a good week.
creating momentum that kept moving whether I showed up or not.
that's what finally let me stop surviving and actually live.
when I trademarked Breadwinner Energy® in 2021 I made a decision.
I was going to give women what I never had.
a place where you are handed everything you need to succeed.
so you can spend more time changing lives.
and less time figuring out the business.
it took me a decade to build every single piece of it.
I'm handing it to you now.
the room I desperately needed and couldn't find.
the one I built instead.
so you don't have to spend your decade the way I spent mine.
skip straight to serving. changing lives. making money. and having freedom.
Why I Built This
I started my business with $100 to my name. Wrecked credit. No degree at 7 months pregnant & 23 years old..
I spent 10 years digging out of the pits of hell to build what I have now.
I know what it feels like to have nothing. no money. no support. no way out you can actually see.
The women become successful
are in better rooms.
this is your room
This is a 4 Month INITIATION
fast. deep. built to get you and your business ready to take off.
before you can collaborate at scale you need the model.
before you can be visible at scale you need the foundation.
before you can walk into the leadership room and actually use it
you need to be ready for it.
that's what these 4 months build.
your freedom based revenue model.
your scale offer.
your systems.
your story arc.
your thought leadership positioning.
your collaboration strategy.
by july 31 you are certified.
once you're certified you get your license.
and you get listed in our public directory of BWE® leaders available for hire.
permanently.
founding mother april 2026 class gets first page of the directory for life.
clients find you here.
our team hires from here.
collaborations start here.
this is where you live.
grow. scale. be seen. make fuck you money with your peers.
live mastermind calls with me.
guest experts.
co-working rooms.
collaboration opportunities.
launch amplification.
joint ventures.
client referrals.
the room that never stops working for you.
as long as your license is active this is your home.
you never have to leave.
and you never have to build alone again. 🔥
Enrollment is CLOSED & will reopen Summer 2026
for the August 2026 Class.
pricing
Obtain License + Hold License
$10,000
$3333
year 1
+ You will be required to pay an annual license fee
or 12 monthly payments of $888
Breadwinner Energy Academy® Included for 12 Months ($2222 value)
4 Month Certification & Training to become a Breadwinner Energy® Licensed Leader ($5,000 value)
License to use/sell using our Brand & Name ($2,500 value)
Alumni Program / Mastermind Training
(Value $15k/year )
Listed in our Directory
($1,500 value)
Total Value: $26,222
Founding Member Rate: $10,000
Every Year you will be required to pay $3333 on January 15th OR 2 payments of $1777 January / February 15th each year to hold your License.
This ensures we are holding quality leaders who are still using the License
+ You are listed in the public directory for collaboration & hire
+ Our team is directly hiring team/support from this list
+ Collab opportunities with our team & your peers
+ Alumni Mastermind Enrollment with Tay, Peers, & Live Guest Experts for Buildling
You create YOUR version. You keep 100% revenue
most coaching gives you the coaching.
does it give you the visibility after.
does it give you the room that keeps working for you.
does it give you women who show up for your launches.
does it give you a directory where clients find you.
does it give you a decade of infrastructure handed to you.
this room gives you both.
the build AND the opportunity.
What women in bwe® world say
"Wow I had no idea scaling would make my life easier 😂 you said it would but I was like how lmao"
"In 3 weeks it's already changed. This is actually fun. I wake up and WANT to do this."
"The most I have EVER done in my business and it's been MAYBE 2 weeks. Already seeing progress in both my business and myself."
"Booked out on 1:1s. My event is all sold out. Started making my online course. My monthly email had a 65% open rate!"
"Btw... my biz is blowing the f*ck up this month. I truly believe it's the work from Breadwinner!"
"I have waited 6 years for this to happen. Thank you for pushing me and seeing my potential. I'm so FKN HAPPY!"
"Working with you helped birth my psychic gifts into my brand. Just made a $5k sale today."
"Tay is THE biz coach for healers. The only person who makes sense for this work.
Tay Nocktonick is a Native American Bloodline Breadwinner, mother of two, and the Founder of Breadwinner Energy® a global institution built from nothing.
In 2016 she quit her 9-5 at 7 months pregnant with $100 to her name and no degree. Two years later she left an abusive marriage with barely enough money to survive as a single mom. Six months after that she had a fully booked agency.
Ten years later she has built one a recognized brand in the soul led entrepreneurship space multiple 6 figure years, 7 figures collectively, 200+ podcast episodes, Spotify Rising Star 2025, and thousands of women who have broken generational poverty and built businesses that give them actual freedom.
She didn't have the perfect circumstances. She didn't have anything handed to her. She didn't have infrastructure or a brand or a legal trademark or women showing up for her launches.
She had $100 and a decision.
She built Breadwinner Energy® so you don't have to start from where she did.
You get the brand. The room. The infrastructure. The women.
Everything she had to build alone handed to you.
Tay Nocktonick
FAQ
absolutely not.
MLM means you recruit people to recruit people. your income depends on a downline. you sell products you didn't create. the company profits from your recruiting.
that is not this.
BWE® Licensing is a professional licensing model. you get certified to operate under a trademarked brand. you generate your own clients. you keep 100% of your revenue. you do not recruit anyone. there is no downline. no recruitment pressure. no products to sell.
you are a licensed professional using a decade-built brand to grow your business.
that is it.
Is this a coaching program?
no. this is a 4 month INITIATION intensive followed by a lifetime in the Leadership Council Room. in initiation we build your recurring revenue machine, your full PR pack, and your thought leadership positioning. in the room you get monthly mastermind calls, guest experts, co-working, directory listing, launch amplification across BWE® platforms, and a room of vetted cycle breakers who build with you. this is not a program you consume. this is infrastructure you operate inside.
Do I get clients handed to me?
we cannot guarantee clients.
what we can guarantee is that you are listed in a public directory where clients actively search for BWE® leaders. that your launches get amplified across our platforms. that you are in a room of women who refer clients to each other. that we feature you and put you in front of our audience.
you still do your own marketing. you still build your own audience. we give you the platform, the room, and the infrastructure to make it work faster and bigger than you could alone.
Do I have to be a coach?
no.
licensed leaders can be coaches, healers, mentors, photographers, consultants, event hosts, facilitators, service providers any woman who is helping other women become breadwinners in some way.
you just have to be doing work that aligns with the BWE® mission.
Can I create my own offers?
yes. always.
you keep 100% creative freedom and 100% of your revenue.
you have access to BWE® curriculum if you want to teach it. you are never required to. as long as your work aligns with the mission you build what you want under the license.
Why do I pay an annual licensing fee?
the $3,333 annual fee is what keeps your license active.
as long as you pay it you have the room. the directory. the mastermind. the guest experts. the co-working. the collaboration opportunities. the launch amplification. the JV partnerships. the hiring opportunities.
it also ensures we are maintaining a directory of leaders who are actually using the license and upholding the mission. this is a living ecosystem not a static program.
if you choose not to renew you lose access to the brand, the directory, and the room. no hard feelings. but you cannot operate under Breadwinner Energy® without an active license.
Can my license be revoked?
yes.
if you violate the mission, brand standards, or ethics we can revoke your license and remove you from the directory immediately. you will be required to remove all BWE® branding from your business.
we take the integrity of this room seriously. not everyone stays.
this is NOT:
a starter program for women still figuring out their niche start in BWE Academy®.
a hand holding container where someone does it for you.
a passive program you consume at your own pace.
a magic pill that builds your business without your effort.
a franchise with a script to follow.
this IS:
a 4 month initiation that builds your machine from the ground up.
a license to lead under a brand that took a decade to build.
a Leadership Council Room of cycle breakers building wealth together.
infrastructure that works for you whether you show up or not.
the visibility, collaboration, and momentum you have been trying to build alone.
Are there refunds?
no. all sales are final.
you can choose not to renew your annual license. but there are no refunds on your initial investment.
This is NOT:
a starter program for women still figuring out their niche.
a hand holding container where someone does it for you.
a passive program you consume at your own pace.
a magic pill that builds your business without your effort.
a franchise with a script to follow.
This IS:
a 4 month inititaion to be ready to scale your soul mission biz
a license to lead under a brand that took a decade to build.
a room of iconic women building wealth together.
infrastructure that works for you whether you show up or not.
the visibility, collaboration, and momentum you have been trying to build alone.
Have more questions?
DM @breadwinnerenergy.co on Instagram or email hello@breadwinnerenergy.co 🔥
